What is the color for year 2023?

Over the last several years, muted colors have encouraged serenity in our homes. Last year, it was all about green, fostering a connection with nature. Now, House Beautiful can exclusively reveal, Benjamin Moore is looking to a bolder, more courageous future with its Color of the Year for 2023: Raspberry Blush (2008-30). The saturated red-orange is basically the best color in a really good sunset, and it’ll inspire you to break free from your color comfort zone.

“It's a really charismatic color and doesn't sit quietly on the wall,” says Andrea Magno, color marketing and development director at Benjamin Moore. “It's about awakening our senses and getting people to engage with a vivacious color.”

Notably, Raspberry Blush marks a pull toward warmer hues. “We've had colors that are on the cooler side of the color wheel for a number of years, and now we're really starting to see a shift to the warmer colors,” Magno says.

Playing with Raspberry Blush can mean blanketing your walls with it—like as a modern take on the red dining room of the past—or incorporating it in a smaller way through a painted piece of furniture. No matter how much surface area you allot for the color, it’ll bring high energy into any space.

Raspberry Blush also sets the stage for Benjamin Moore's color trends palette for 2023. The eight-color palette features an eclectic mix of colors with nostalgic references to periods like the '80s and '90s as well as deeply saturated hues found in the wild. “A lot of times people talk about (and we've done it, too) looking at nature as a point of inspiration,” Magno explains. “But for this year, instead of looking at more organic, vegetal colors, we were looking at the standout colors—the fiery colors of a sunset, tropical flowers, the depths of the Mediterranean.”

To celebrate Raspberry Blush, Benjamin Moore tapped the electro-funk duo Chromeo to bring the color's personality to life through a new song fittingly called “Raspberry Blush.” You can also find eight playlists dedicated to each color in the palette on Spotify for an immersive visual and audible experience—perfect for putting on the loudspeaker as you give your home a paint refresh!

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Kelly Allen is the current Associate Editor at House Beautiful, where she covers design, pop culture, and travel for digital and the print magazine. She’s been with the team for nearly three years, attending industry events and covering a range of topics. When she’s not watching every new TV show and movie, she’s browsing vintage home stores, admiring hotel interiors, and wandering around New York City. She previously worked for Delish and Cosmopolitan. Follow her on Instagram.

There's no doubt about it - paint trends represent the mood of the moment. Every fall, paint brands announce their color forecast predictions for the year ahead including their Color of the Year, a shade they believe will define our next circle around the sun. But what are they, and how do brands make their decision? 

With so many paint companies out there touting the latest interior design trends, it's hard to keep up with which colors you should be using when it comes to redecorating. Choosing the right color for your home can be overwhelming at the best of times, not least when there are multiple shades that claim to be 'the one' for the upcoming year. 

'Colors of the Year are a relatively new phenomenon, but one more and more brands are adopting year after year,' explains Livingetc's Editor, Pip Rich. 'They offer a chance to measure the mood of decorating at a specific moment in time through color, and a chance to reflect how our interiors respond to the world we live in.'

In a nutshell, the hues chosen each year are a reflection of the times we're living in. During the pandemic, these colors veered towards earth tones, safe and grounding, while last year's crop were more cautiously optimistic. As 2023 looms ever closer, we're seeing a move towards warmer nature-inspired tones that nurture our wellbeing by offering coziness and comfort. 

To inspire your decorating ideas this fall, we've compiled our top picks from some of our favorite paint brands on the market. 'Of course, some Colors of the Year capture our imagination for decorating our homes more than others,' Pip adds. 'Regardless if it's a gentle neutral or an eye-gaugingly vibrant shade (anyone remember Pantone's Ultra Violet in 2018?), these shades are sure to elicit strong opinions on either side.' 

Lilith is an expert at following news and trends across the world of interior design. She regularly shares color stories with readers to help them keep up-to-date with ever-changing trends that promise to add personality into the home. For this piece, she's rounded up all the Color of the Year 2023 shades from across our favorite paint brands that you'll want to decorate with in the year ahead. 

1. Dulux – Wild Wonder

(Image credit: Dulux)

Dulux, staple of the paint world, has released the Dulux Color of the Year 2023, Wild Wonder (opens in new tab), a soft golden yellow with a subtle green undertone. The paint shade that's set to be the color trend of the upcoming year reflects our eagerness to prioritize our mental wellbeing during post pandemic, immersing ourselves within calming and enriching spaces. 

Nowhere does this better than our natural environment, which forecasters believe is the place to draw inspiration for our interiors in 2023. 'Wild Wonder speaks to us in a language we instinctively understand,' says Marianne Shillingford, Creative Director at Dulux (opens in new tab). 'Nature is what inspires us and makes us feel better in our lives and in our homes. That’s why, for the first time in 20 years, our entire color palette is inspired by the rhythms of the natural world.'

This warm, inviting hue is more daring than most, but it promises to bring an uplifting yet cozy feel to any space. Appearing more yellow or green depending on the natural light, it's a versatile color that works well in most rooms of the home.

2. Sherwin-Williams – Redend Point

(Image credit: Sherwin-Williams)

A beautiful blush pink paint is the comforting color announced as shade of the year by Sherwin-Williams. Redend Point (opens in new tab) is a gentle and earthy clay pink shade reminiscent of soft desert sands, something we're seeing a lot of across this year's color forecasts. 

'Redend Point was inspired by the idea of finding beauty beyond ourselves,' says Sue Wadden, director of color marketing at Sherwin-Williams (opens in new tab). 'It's a heartening hue that invites compassion and connection into any space.'

As such, the shade lends itself well to sociable spaces in the home, such as a living room or entryway, where it creates an inviting feel for the family and guests alike. As Sue notes: 'The color is a natural choice for those looking for a warm and joyful neutral in both interiors and exteriors.' 

It also has a feel of classic paint colors like Farrow & Ball's Sulking Room Pink (opens in new tab), which make it a great alternative for this popular shade. 

3. Dunn-Edwards – Terra Rosa

(Image credit: Dunn-Edwards)

Household name Dunn-Edwards has predicted a similar pink hue will be the talking point for designers in the year ahead. Terra Rosa (opens in new tab) shows the enduring popularity of a humble pink paint. Darker and smokier than Sherwin-Williams' Redend Point, this deep, rosy pink adds a touch of terracotta to the mix, sure to work in harmony with the growing desire for brown tones. 

This rich color exudes coziness while also being elegantly sophisticated - a mood we're all trying to replicate in our homes. 'We’ve moved from an introspection of behaviors to empowerment and action, independence and self-reliance,' says Dunn Edwards (opens in new tab)' Color Expert and Stylist, Sara McLean. 'We’re putting health and wellbeing first, making time for escapism and embracing nostalgia.'

In the midst of our busy modern lives and the unpredictable events happening across the world, Terra Rosa offers solace and stability. 'This translates to design through lush, sophisticated touches with equal parts prettiness and drama,' Sara adds. 

4. Mylands – FTT-006

(Image credit: Mylands)

Paying homage to the enduring Barbiecore trend that's graced our Instagram feeds this summer, British paint brand Mylands have announced a hot pink shade, FTT-006 (opens in new tab) , as their Color of the Year for 2023. 

As part of their Film, Television and Theatre range, (marking their longstanding involvement with the British entertainment industry), FTT-006 adds unique character and personality to any space. A bold choice for the home, it's made from a strong mix of red and magenta for an energetic feel, perfect for a playful bathroom or statement woodwork. It's the perfect antidote for trying times. 

'FTT-006 is an unfailingly cheerful and bold pink that’s proving not only to be incredibly popular, but also more enduring than just another trend or fad,' says Dominic Myland, color expert and founder of Mylands (opens in new tab). 'It’s a confident shade with the power to completely transform a space, and its intensity makes it hard to forget.'

5. Krylon - Spanish Moss

(Image credit: Krylon )

Krylon spray paint have opted for a more natural hue for their Color of the Year with a deep green called Spanish Moss (opens in new tab). Available in a matt finish only, this earthy green balances both cool and warm accents with its grey undertone, making it extremely versatile. 

'This year’s color selection is inspired by the comfort and reassurance found in the past, as we look to find contentment in the future,' said Ashley Banbury, Senior Color Designer for Krylon (opens in new tab). 'Spanish Moss is a timeless, organic hue that embraces the raw beauty of the natural world. Historically, green has inspired homeowners both indoors and out, and today, it continues to deliver a renewed and contemporary look to heritage pieces.' 

We think this is one of the best green paints to use for your upcycling DIY projects. With more character than subtle sages and pairing beautiful with brass accents, we predict Spanish Moss will be the color for our furniture in 2023. 

6. Benjamin Moore - Raspberry Blush 

(Image credit: Benjamin Moore)

Vivid, vibrant and vivacious are the three adjectives that capture Raspberry Blush (opens in new tab), the new Color of the Year from Benjamin Moore. The definition of charismatic color, this rich coral shade is tinged with a hint of pink which promises to inject energy into any space.

Amidst such unpredictable and unstable times, Raspberry Blush is all about entering the new year with optimism. The bold color is at once comforting and playful, offering the perfect opportunity to experiment with the bright blues, soft taupes, and pale pinks that dominate their 2023 palette. 

According to the team at Benjamin Moore (opens in new tab), their 2023 palette was chosen for its distinct presence and personality, so be bold! We recommend embracing these characterful hues in a kitchen color scheme or living room for a more convivial, uplifting space perfect for hosting guests.  

7. Graham & Brown - Alizarin 

(Image credit: Graham & Brown)

British paint brand Graham & Brown have also predicted an earthy pink-red hue will dominate our interiors in 2023. Their Color of the Year, Alizarin (opens in new tab), is a wonderfully warm auburn red shade named after a pigment derived from the Rubia plant species, which has historically been used as natural dye.

'This deep and moody hue embodies the best russet reds and spicy terracotta shades, highlighting the beauty found in natural earthy tones,' says Maryanne Cartwright, Head of Design at Graham & Brown (opens in new tab). 'In the studio we enable this by seeing the beauty in items that would be discarded and making them shine again, creating a bespoke and special object.'

Instantly comforting and inviting, this shade is perfect for use in small spaces to create a cocooning effect or, equally, in larger rooms where it has a more luxurious feel. The darker, warmer tones in this shade feel quintessentially British, and we think it would work especially well on woodwork details, like door trim. 

8. C2 - Tiramisu 

(Image credit: C2)

Similar to Dulux's approach, C2's Color of the Year for 2023 is all about going back to basics and celebrating our origins. Tiramisu  (opens in new tab)is a rich, restorative cedar with a warm undertone, inspired by the diverse range and tonalities of natural wood. Two complimentary colors, Stout a near-black, and En Pointe, a graceful off-white, culminate in a grounding neutral canvas perfect for a neutral color scheme. 

'Our capsule of colors are based on research, trends, and most of all, intuition, with much consideration to how they will translate to the human element of design,' says Philippa Radon, C2 Paint (opens in new tab) Color Specialist. 'We take inspiration from around the globe, imbued by the diversity and wonder of culture, craft, and nature, where each instills a sense of originality and reflects an authentic connection to its source.'

We know the brown color trend isn't going anywhere anytime soon, and this mid-tone shade is the perfect base for those earthy palettes. Nurturing and dynamic, Tiramisu emits warm, ambient undertones that flicker gold and copper in different lightings. The nuanced color provides a rich canvas for neutral furnishings and with its rich, grounding tones.

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