When can you pre order 2023 Ford Bronco?

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Sources close to the matter have said order books will open shortly.

The revival of the Ford Bronco has done wonders for the Blue Oval. The combination of retro styling and go-anywhere capability has proven alluring, with customers flocking to Ford dealerships in their droves. This has caused a few problems for the carmaker; put simply, it's struggling to meet strong demand.

If you're one of the many would-be owners waiting to get your hands on a Bronco, this is an understandably frustrating situation. Happily, there's some good news on the horizon. Sources close to the matter have told Ford Authority the order books for the 2023 Ford Bronco will open on August 15, 2022.

This snippet of information will come as music to the ears of many. Aside from strong demand, Bronco production has also been plagued by industry issues such as the chip crisis and supply chain issues. In February of this year, Ford had to suspend assembly of the rugged off-roader, as well as the Mustang Mach-E and F-150.

Interestingly, not all Bronco demands can be traced back to popularity or lack of supply. Excited owners have faced unusual delays; curiously, some examples of the in-demand off-roader have been sitting in Ford factory lots for extended periods, with one owner reporting his delivery date was pushed back by more than two months.

There's no word yet as to when production will kick off, but the same sources told the publication that the Michigan-based facility should start spewing out 2023 Broncos on November 14 - it's worth noting this hasn't been confirmed by Ford and can change in the coming months.

We're left wondering what updates the new model year will usher in. For the regular models, we expect the inline-four and V6 to soldier on unchanged but, hopefully, Ford adds more accessories and color choices. The real excitement comes in the form of the Bronco Raptor. With its 418-horsepower twin-turbo V6, it's set to be a hugely exciting desert destroyer.

Hopefully, Jim Farley's stern warning to dealers will prevent them from placing exorbitant markups on the desirable 2023 SUVs - some dealers have previously been caught charging more than $20,000 over the MSRP.

Jarryd Neves

Associate Editor

After wandering onto the wrong career path, Jarryd quickly abandoned his legal studies to pursue a career in journalism. An internship at a leading motoring magazine nurtured his love for reporting and prepared him for the world of finance and investment writing. Thrilling as it was, Jarryd's first love has always been motoring, and joining CarBuzz in 2022 put him back where he belongs - covering the latest automotive news and events. In his spare time, he trawls the classifieds for cheap (and ruinous) classic luxury sedans or simply cruises around in his own aging German luxobarge.

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