Which person illustrates a characteristic of an excellent business thinker

Whether you’re a team-member or team-lead, understanding how you and those around you think can help you optimize your team’s problem-solving capabilities and build an environment that fosters continuous innovation.

Unsure what it means to be big picture vs detail oriented? The following are traits that are generally indicators of each thinking type:

Typical of the Big Picture Thinker

• You can quickly see patterns in complex problems.
• You like to come up with new ideas and new projects.
• You have a low tolerance for busywork, tedious errands, and filling out forms.
• You are great at outlining what needs to be done but filling in the details can feel exhausting.
• You may have been described as right-brained.
• When you have taken the Myers-Briggs assessment, you were an N.

Typical of the Details Thinker

• You think about things in great detail and sometimes miss the big picture.
• You would prefer to edit or tweak a plan than to come up with it from scratch.
• Highlighting study notes doesn’t work for you, because you end up highlighting everything.
• You may have a tendency to over-think things.
• You have excellent attention to detail.
• You may have been described as left-brained.
• When you have taken the Myers-Briggs assessment, you were an S.

Using Your Natural Tendency to Support Innovation

Whether you trend towards big picture thinking or detail-oriented thinking, both skills are essential to forward your company’s innovative initiatives.

Many companies have begun to prioritize digital transformation allow for operational agility throughout their business. According to a recent study conducted by Harvard Business Review Analytics Services, 92% of surveyed business and IT leaders agree that successful transformation requires a dual-track approach, combining transformation at both the enterprise-wide and business-process level. In order to implement this dual-track approach successfully, your company will need to draw from people talented at both big-picture thinking and detail-oriented thinking.

Those who identify as big-picture thinkers might be naturally suited to focusing on larger, more enterprise-oriented projects. Their ability to identify patterns can help them find business solutions that meet the needs of people across departments. They are best suited for identifying and prioritizing these large-scale efforts.

On the other hand, those who identify as detail-oriented thinkers might be naturally drawn to mapping out the workflows and processes that your business relies on day-to-day in order to function. These thinkers are more suited to making sure that larger scale efforts permeate across departments and teams by implementing changes at the business process level and ensuring that nothing falls through the cracks.

Developing skills on a low-code application development platform like Quick Base can not only help you contribute to company goals, but also advance your career.

As a big picture thinker, you can turn ideas into action and make a positive impact at your company by analyzing real-time insights to come up with actionable and targeted business solutions. If you’re detail-oriented, you may enjoy mapping out complex processes and implementing automations that saves the company hundreds of hours of manual labor.

VALS segments US adults into eight distinct types—or mindsets—using a specific set of psychological traits and key demographics that drive consumer behavior. The US Framework, a graphic representation of VALS, illustrates the eight types and two critical concepts for understanding consumers: primary motivation and resources. The combination of motivations and resources determines how a person will express himself or herself in the marketplace as a consumer.

VALS assigns individuals a VALS type on the basis of their responses to questions in the VALS Survey. VALS-typing populations of interest, such as customers or constituents, is the first step in a VALS approach to achieving strategic marketing and communication goals.

Using VALS provides clients with:

• A fresh perspective by effectively "putting them inside the head" of their customers
• Rich, customized, consumer profiles or personas
• Distinctive communication styles of their best targets.

Primary Motivation: Ideals, Achievement, and Self-Expression

The concept of primary motivation explains consumer attitudes and anticipates behavior. VALS includes three primary motivations that matter for understanding consumer behavior: ideals, achievement, and self-expression. Consumers who are primarily motivated by ideals are guided by knowledge and principles. Consumers who are primarily motivated by achievement look for products and services that demonstrate success to their peers. Consumers who are primarily motivated by self-expression desire social or physical activity, variety, and risk. These motivations provide the necessary basis for communication with the VALS types and for a variety of strategic applications.

Resources

A person's tendency to consume goods and services extends beyond age, income, and education. Energy, self-confidence, intellectualism, novelty seeking, innovativeness, impulsiveness, leadership, and vanity play a critical role. These psychological traits in conjunction with key demographics determine an individual's resources. Various levels of resources enhance or constrain a person's expression of his or her primary motivation.

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